Monthly Archive: July 2018

What Types of Social Media Services Can You Offer Your Clients?

Social media has made it possible for businesses looking to get more customers to do it effortlessly and in a cost-effective manner. This is especially true for small to mid-sized businesses that are looking to drive traffic to their websites without having to spend a lot of cash.

Used together with traditional and digital marketing strategies, social media marketing provides a cost-effective and scalable way to attract more visitors to your online page.

What benefits do you gain? Well, you can get visitors from all over the world; beyond your store which in turn creates an additional revenue stream for your business. You also get to nurture healthy, long-term relationships with the clients. There are various social media platforms you can use to offer services to your clients, including YouTube, Twitter, Instagram, LinkedIn and many more.

So, what types of social media services can you offer your clients?

Developing a Content Strategy

You can use content to drive social media users to the landing page of the client. There are so many content types that you can use to do this including text, images and video. You need first to try out various types of content and find out what works for the client before zoning into it. Once you have a strategy, come up with a detailed plan on how to achieve the results you seek.

To have the best content strategy for your client, make sure you come up with engaging content that relates to what the client deals in. Let the content grab the attention of the users and communicate the message that you seek to pass across.

Follow Users, Competitors and Influencers

Your clients are interested in a number of people on the platform – influencers, collaborators, competitors and users. You can set up a dashboard and follow these groups of people with the aim of finding out more about them. For instance, you can follow competitors so that you give the client information on trending market topics and more. Using this information, the client can modify his business dealings with the aim of trading better.

You can make your client’s business easier by setting up a dashboard for them. The dashboard helps them monitor what their competitors are doing, customers, and know about industry trends. To make the setup work for your clients, you can use a service to gain followers quickly, get more likes and attract viewers. You can get this service from a reputable provider such as

Manage Multiple Accounts

With various social media platforms available to the clients, you are sure that they have signed up for several of them with the aim of maximizing engagement. What you don’t know is that these clients have more than one account on each platform, and they keep on switching from one to the other to post content and check whatever is happening.

Some clients are so busy that they don’t have the time to comment and post content on their respective pages. As a social media marketer, you can take up the role of managing the social media accounts for your business, handling the tasks that come with the proper use of the account.

Content Scheduling

Many clients don’t know the right time to post their content for maximum impact. What you need to do is to find out the best time to post content for their accounts, and come up with a schedule that will help them get maximum engagement from their posts on each platform.

In Closing

There are various social services that you can offer clients to help them sell more or engage more with their clients. These include account management, content scheduling and getting followers for their accounts.

A Massive Instagram Following is Not Just for the Likes, It Means Much More!

There is no doubt that Instagram has brought change to the way businesses operate. A few years ago, it was a huge challenge getting people to notice your brand. You had to print millions of flyers to get the message across to the masses. As we speak, all you need are a few images posted on Instagram, and you can capture the attention of your clientele. But it isn’t as easy as it looks.

Instagram has grown so fast because of the connection it provides to businesses. Many businesses can connect directly with their customers without having to maintain a physical presence. You can now sell your items to a customer in Africa or China without having to meet with them face to face. The best thing is that the customer has the chance to leave feedback that the whole world will see.

But how do you get to the level where you make more money without a physical presence? All you need is to grow your Instagram account. You need to have followers that are active on the account. Having a massive following comes with a few perks that you need to be aware of.

You Connect With More Customers

While many people think about Twitter and Facebook when it comes to connecting to their customers and engaging with them, you might get surprised to know that Instagram leads the pack when it comes to engagement and user activity.

Research shows that Instagram enjoys 100 times more engagement than Twitter does. With such a high level of engagement, you can easily connect with your customers and get feedback about your products and services from them. Through conversations, you can build relationships that lead to a loyal following.

The user base also allows you to market your products to a lot more people than before, which helps you sell more.

Know What Your Users Like

You might not have realized it, but your followers are already sharing the photos that you post and triggering conversations about your brand on Instagram. This is true if you are also running a brick and mortar business that your customers buy from each time.

One such business is a restaurant. Your customers love to share their experiences at restaurants so that the whole world can know where they dine and how they rate it. When you have more followers, the few customers that visit your restaurant get to share their experiences online, and you end up with even more customers to your establishment.

With the geotagging feature, these followers get to share the location of the restaurant so that other followers can get an idea of where to enjoy the best meals. When this happens, their friends see the post, which turns your followers into brand ambassadors for your business.

Extend Your Reach

Instagram is a great way to discover new ideas, new businesses, and new people. With this comes new opportunities that you can take advantage of.

One of the ways that you get this information is via hashtags. Hashtags work akin to keywords in a search engine, and they make you and your products discoverable to the audience.

With the right hashtags, you can find out what your followers are saying about you and join in the conversation. Engaging with your followers is a sure-fire way to show them that you care and that you have more information for them. With this, you become the go-to company when the followers need more information or a product, giving you an unmatched authority in the niche. to get a few ideas on how to get more followers this year, check out .

The Bottom-line

You need more followers; there is no excuse for this fact. With more followers, you stand to command authority in the niche, and you also stand to sell more.

It’s Time To Downsize Your Life

People make the decision to move to a new city or a new home for a lot of different reasons. Some people are moving so that they can be closer to family members because they don’t want to be that far away anymore. Sometimes they are looking to start fresh in a new city where no one knows them, and it will be easy to start over. A big reason why people decide to move is so they can downsize. It is a way for them to save money and it can also be a great way to ring in a new stage in their life. Downsizing can be difficult because you are going to have to decide on what to do with all the things that you are not going to keep.

Here are some great tips to help you with your downsizing process.

Short-term storage solutions can be a great way to start the process. You can bring everything that is going to be a necessity to the new place and you can put everything else in a storage unit. Renting the storage unit will allow you to go through your things at your own pace. It will give you the time you need to decide what you love, what you need, and what can go. This can be a perfect way to make progress without having to feel like it needs to be done right away.

One of toughest parts about downsizing is figuring out what to keep and what to get rid of. One of the things that you may want to do is to classify all of your belongings. It is a jumping off point to help you figure out what you need, what you love, and what is just not necessary. It can be a long process that may take some time. Some great questions that you can ask yourself to help the process is:

• Would I buy this if I were to find it in a store right now?

• Do I have more than one of these things in my home already? This can be the case many times with kitchen appliances and beauty care products.

• Is this something that I feel I just can’t allow myself to live without?

• Is this something that I am keeping just because I feel like I have to? You would ask yourself this in the case of things that were given to you as a gift or something that you got for a really good price.

Moving can be an exciting time in anyone’s life. When you have made the decision to downsize, it is for a good reason and because you are ready to embark on this stage of your life. It will take time to complete this process and you are going to want to give yourself plenty of it. You are going to go back and forth on some things and you are going to be definitive on others. This is the type of process that should not be rushed.

Instagram Basics for Spinal Surgeons

Surgeons are some of the most respected members of society. What most people don’t know is that this profession isn’t as easy as it looks. It involves long working hours and decisions that at times don’t give the results that you are looking for. At times, it is hard to get patients to grow your practice.

However, what most spine surgeons don’t know is that they can make headway if they decide to use Instagram.

With over 800 million users each month sharing 70 million pictures each day, Instagram has become a platform that you can use to get an audience for your medical practice. With Instagram being the number one platform in terms of engagement, you can get an opinion regarding your practice easily.

So, how can you integrate this app into your medical practice without losing momentum?

Determine if the App is Right for You

The Instagram app has worked for different areas of medicine, and it might work for you as well. If you are too busy, you need to know that there are some tools to help you handle the common tasks on Instagram without the need for you to be online each time. These tools are aptly named bots, and you can check out the best ones on Free Your Spine.

If you wish to build a direct awareness and be in contact with your audience, as well as create patient awareness, then this app is right for you.

Know What Instagram is All About

You need to understand what Instagram offers you as a physician. You need to find out how it works and what benefits you stand to gain from this app. You also need to understand the tasks you need to perform to make your account work for you.

The first step is to come up with a perfect profile picture. The profile picture needs to reflect the practice that you run. For instance, have a picture of the logo of your practice, or the tools that you need.

You also need to understand the kind of content you can share on the app. Instagram gives you several types of content to use including images, video and more. Take time to find out what works for your practice. Take time to understand the need for hashtags and which ones can work for your practice.

Before you go ahead and start posting the images, you need to understand that many users don’t have the guts to look at some graphic images which you find normal to you.

Know How Well to Communicate Your Message

As a spinal surgeon, you need to find a way to reflect the things that are most important to your practice. You will have to post before and after pictures of previous surgical procedures, behind the scenes images of your day-to-day life and other facts.

Instagram is an app that is meant to draw attention to various aspects of your surgical practice and put a face to your practice.

As a spinal surgeon, you wish to talk about back pain, athletes, sports events, dancers, drivers and so on. You want to talk about the various aspects that lead to back problems and tell the audience what solutions you have for them.

Learn From Experts

Follow other medical professions to get an idea of what is happening in their niches. You can get a few ideas from them so that you grow your Instagram account the right way.

The Lowdown

It takes more than just posting images on your Instagram account as a surgeon to get the followers you need. Make sure you post images that are relevant to your audience and learn some more from experts.