iBritt

The Need for Niche Marketing

Instagram is growing faster, and if you aren’t already part of it, then you are missing a lot in terms of marketing opportunities and customers. It is one of the top social media platforms where you post content, but for a business looking to grow its engagement then having an Instagram account which is niche-oriented is a huge advantage because you get to connect with the right audience and build a responsive community.

With this in mind, you need to understand what niche marketing is and how to find the right niche for your Instagram strategy.

What is a Niche?

On Instagram, a niche is a specialized section of the users on the platform. This can be a certain age, gender or locality. For instance, you can have your niche to be the millenials that you sell to and engage with. Niche marketing is all about targeting a specific part of the population that you communicate with and connect to each day. You go ahead to focus all your attention on this specific group of people.

Niches are only successful if they are authentic, not just a set of curated content, but with connections attached and feelings as well.

The process of niche marketing has been used before and found to be successful on the platform. You might have seen this with many brands ranging from fitness to motivation. The best niche marketing experts understand the need for specificity and making a following.

The niches make people feel togetherness, as part of a community with shared interests. This means you have to perform a lot of sharing and try to make your followers regram to spread the word.

Why Are Niches on Instagram Successful?

The process of niches on Instagram has been very successful. And a look at the platform reveals niche upon the niche in different types. Many people that come to Instagram are looking for a niche to join. When you are part of a niche as a brand, then you will get people that are willing to look at your products and listen to you.

Having a niche helps you build a community that will be willing to share your content with other people. It helps you build a community that is willing to share the content that you post each day, which boosts your engagement rates.

Before you can start niche marketing, you need to find the right niche for you.

The Right Niche

Before you can enjoy the benefits of niche marketing, you need first to get the right niche. This means you need to find one that relates to your passion or the products you are dealing in.

The first step is to ask yourself the interest you have. If you are starting, then have a niche that you have a passion in because you won’t get bored at all. Many people fail on Instagram because they go for a niche that soon becomes boring.  If you are already established, then go for a niche that is in line with your products or services.

Have Followers

A niche is useless without a community attached to it. Take time to get the right following in that niche so that you can have a vibrant community. All you need is a top Instagram bot for getting more followers or engagement as recommended by SWSMag.

The Conclusion

Niche marketing is a great way to achieve success on Instagram the right way. Take time to understand the best niche and go for one that will give you all the success you need.

The Effects of Prolonged Sitting, and The Need for an Inversion Table

Sitting is a controversial topic. When you sit all day, you end up with back pain, but if you don’t sit at your desk, you risk losing your job. So, should you sit and suffer or should you lose your job and stay? The solution is for you to find a way to prevent the onset of symptoms so that you avoid the pain as well as keep your job.

Studies show that sitting in a single position for a prolonged length of time can turn into pain because our bodies aren’t primed to so this.

Many people are sitting at their office desks for hours each day. The immobility that comes with this action causes illnesses such as obesity, cancer and the like, but the most common condition is low back pain. This pain is usually felt the moment you decide to get up from this position.

Here are the reasons why you suffer pain when you get up after sitting for the whole day at the desk.

Your Muscles Start Wasting Away

When you sit at the office desk all day, there are groups of muscles that aren’t doing anything at all. These include the calf and gluteal muscles. They end up wasting away slowly. This makes for a sore walk each time you stand up, till the time your legs start holding you up.

However, it isn’t the number of hours that you sit that is important, but the number of uninterrupted hours of sitting that matters. However, if you can stand up after every half hour of sitting, you will find that the effects disappear.

Your Nerves are Being Tortured

Sitting can be one of the ways to relax your body, but it pushes down on your nerves. The unnatural sitting position for long hours causes the nerves to be strained and can lead to pinched nerves. This leads to pain throughout your body.

When you sit in that single position for long hours each time, the muscles in the body contract. And when they do, they pull the nerves of that are in contact with the muscles, and the muscle goes into spasm. This leads to pain in the lower back and the shoulders.

You Slouch Forward

There are guidelines on how to sit properly, but as you bend over the computer each day, your body tends to slouch forward. This causes a breakdown in the posture. Slouching develops gradually, and without knowing it, you end up pushing your upper body further forwards. When you slouch forwards, the head moves further forward due to gravity. The spine starts to curve, and the body experiences pain.

The Solution: Use Inversion Tables to Relieve Pressure

Inversion tables use gravity to relieve pressure in your back and improve circulation around the body. As an employer, you need to fit an inversion table in one of the spare rooms in the premises so that you prevent the effects of sitting the whole day with your employees.

So, how long should you invert? The answer lies with you. Begin with 1-2 minutes each session and move up as you feel comfortable. Keep in mind that inverting more often is more crucial than inverting for a longer period each time.

Over time, increase the duration to 3-5 minutes each session or go for as long as the muscles get to relax. Listen to your body so that you get the perfect time to invert per session.

You need to choose an inversion table that suits your needs, and with so many tables available, choosing the right one can be tough. Free Your Spine top rated Teeter EP-560 in its review of the top inversion tables on the market. Try it out to enjoy the benefits of Inversion therapy.

Final Words

Back pain is debilitating, and if you don’t do anything about it, it might affect the productivity of your business.

3 Factors to Consider When Choosing Between Group Travel & Solo Travel

Travelling can be loads of fun.

If you’re about to head to a new destination soon, you have two options: group travel and solo travel. Your choice will affect the quality of your travel.

Not sure whether you should be with a group or you should be on your own?

Well, here are some factors that you need to weigh in.

1. Ease

Traveling with a group of people makes the trip relatively easy. Travel agencies offer all-inclusive group travel packages.

There’s no need for you to figure out the best landmarks to see, transportation, food, and accommodation. All you need to do is to show up.

And with companions around and a travel agency’s tour guide, you’re less likely to get lost. If ever you do get lost, you’ll have companions which will all help you find the way. You won’t be alone.

If you’re with a group, you’ll always have someone around. Together, you can ride one of those minicoaches and just sit back and relax.

If you’d like, you may get more info on minicoaches at MiniBuses.

On the flip side, you may not get to say the same with solo travel. Because you’ll be on your own, it’s up to you to make reservations and manage all the details of your trip.

2. Cost

Then there’s the cost of traveling, which is an important factor to consider.

Group travel may be cheaper if you base the expenses on the amount of money that each member contributes. But it’s actually the costlier option because each part of your trip is pre-determined.

You don’t get to choose. Instead, the travel agency does all the work.

For example, there’s the choice of hotels. While you want to, you can’t stay in a cheap hotel because your travel agency has already picked one for you.

But if you’re a solo traveler, you can make all the decisions. If you want to, you can choose the cheapest hotel, walk (instead of riding a cab) to all your destinations, dine at cheap restaurants, and more!

3. Need for Independence

If your aim is to travel with a great sense of independence, group travel may not be the better choice.

Usually, group travel limits your experiences to only those that the other members want to experience. If you want to go swimming in a nearby lake, you may need the others’ approval first.

On the other hand, you can be as independent as you want if you’re on your own. You have the freedom to go wherever and do whatever you want.

Unlike group travel, solo travel offers flexibility. You can change your plans at the last minute without having to check with others.

For example, you can have an impromptu coffee date. If you’ve originally planned a trip to an art gallery, you can cancel it in favor of having coffee with a new acquaintance.

Final Thoughts

Both group travel and solo travel have their own pros and cons. The decision on which is the better approach is up to you.

What may be the winner for somebody else may not be the same for you. Just go with what works for you. After all, you’ll be the one traveling.

What Types of Social Media Services Can You Offer Your Clients?

Social media has made it possible for businesses looking to get more customers to do it effortlessly and in a cost-effective manner. This is especially true for small to mid-sized businesses that are looking to drive traffic to their websites without having to spend a lot of cash.

Used together with traditional and digital marketing strategies, social media marketing provides a cost-effective and scalable way to attract more visitors to your online page.

What benefits do you gain? Well, you can get visitors from all over the world; beyond your store which in turn creates an additional revenue stream for your business. You also get to nurture healthy, long-term relationships with the clients. There are various social media platforms you can use to offer services to your clients, including YouTube, Twitter, Instagram, LinkedIn and many more.

So, what types of social media services can you offer your clients?

Developing a Content Strategy

You can use content to drive social media users to the landing page of the client. There are so many content types that you can use to do this including text, images and video. You need first to try out various types of content and find out what works for the client before zoning into it. Once you have a strategy, come up with a detailed plan on how to achieve the results you seek.

To have the best content strategy for your client, make sure you come up with engaging content that relates to what the client deals in. Let the content grab the attention of the users and communicate the message that you seek to pass across.

Follow Users, Competitors and Influencers

Your clients are interested in a number of people on the platform – influencers, collaborators, competitors and users. You can set up a dashboard and follow these groups of people with the aim of finding out more about them. For instance, you can follow competitors so that you give the client information on trending market topics and more. Using this information, the client can modify his business dealings with the aim of trading better.

You can make your client’s business easier by setting up a dashboard for them. The dashboard helps them monitor what their competitors are doing, customers, and know about industry trends. To make the setup work for your clients, you can use a service to gain followers quickly, get more likes and attract viewers. You can get this service from a reputable provider such as https://www.social10x.com.

Manage Multiple Accounts

With various social media platforms available to the clients, you are sure that they have signed up for several of them with the aim of maximizing engagement. What you don’t know is that these clients have more than one account on each platform, and they keep on switching from one to the other to post content and check whatever is happening.

Some clients are so busy that they don’t have the time to comment and post content on their respective pages. As a social media marketer, you can take up the role of managing the social media accounts for your business, handling the tasks that come with the proper use of the account.

Content Scheduling

Many clients don’t know the right time to post their content for maximum impact. What you need to do is to find out the best time to post content for their accounts, and come up with a schedule that will help them get maximum engagement from their posts on each platform.

In Closing

There are various social services that you can offer clients to help them sell more or engage more with their clients. These include account management, content scheduling and getting followers for their accounts.

A Massive Instagram Following is Not Just for the Likes, It Means Much More!

There is no doubt that Instagram has brought change to the way businesses operate. A few years ago, it was a huge challenge getting people to notice your brand. You had to print millions of flyers to get the message across to the masses. As we speak, all you need are a few images posted on Instagram, and you can capture the attention of your clientele. But it isn’t as easy as it looks.

Instagram has grown so fast because of the connection it provides to businesses. Many businesses can connect directly with their customers without having to maintain a physical presence. You can now sell your items to a customer in Africa or China without having to meet with them face to face. The best thing is that the customer has the chance to leave feedback that the whole world will see.

But how do you get to the level where you make more money without a physical presence? All you need is to grow your Instagram account. You need to have followers that are active on the account. Having a massive following comes with a few perks that you need to be aware of.

You Connect With More Customers

While many people think about Twitter and Facebook when it comes to connecting to their customers and engaging with them, you might get surprised to know that Instagram leads the pack when it comes to engagement and user activity.

Research shows that Instagram enjoys 100 times more engagement than Twitter does. With such a high level of engagement, you can easily connect with your customers and get feedback about your products and services from them. Through conversations, you can build relationships that lead to a loyal following.

The user base also allows you to market your products to a lot more people than before, which helps you sell more.

Know What Your Users Like

You might not have realized it, but your followers are already sharing the photos that you post and triggering conversations about your brand on Instagram. This is true if you are also running a brick and mortar business that your customers buy from each time.

One such business is a restaurant. Your customers love to share their experiences at restaurants so that the whole world can know where they dine and how they rate it. When you have more followers, the few customers that visit your restaurant get to share their experiences online, and you end up with even more customers to your establishment.

With the geotagging feature, these followers get to share the location of the restaurant so that other followers can get an idea of where to enjoy the best meals. When this happens, their friends see the post, which turns your followers into brand ambassadors for your business.

Extend Your Reach

Instagram is a great way to discover new ideas, new businesses, and new people. With this comes new opportunities that you can take advantage of.

One of the ways that you get this information is via hashtags. Hashtags work akin to keywords in a search engine, and they make you and your products discoverable to the audience.

With the right hashtags, you can find out what your followers are saying about you and join in the conversation. Engaging with your followers is a sure-fire way to show them that you care and that you have more information for them. With this, you become the go-to company when the followers need more information or a product, giving you an unmatched authority in the niche. to get a few ideas on how to get more followers this year, check out https://www.hashtagsforlikes.co/blog/instagram/how-to-get-instagram-followers-in-2018/ .

The Bottom-line

You need more followers; there is no excuse for this fact. With more followers, you stand to command authority in the niche, and you also stand to sell more.

It’s Time To Downsize Your Life

People make the decision to move to a new city or a new home for a lot of different reasons. Some people are moving so that they can be closer to family members because they don’t want to be that far away anymore. Sometimes they are looking to start fresh in a new city where no one knows them, and it will be easy to start over. A big reason why people decide to move is so they can downsize. It is a way for them to save money and it can also be a great way to ring in a new stage in their life. Downsizing can be difficult because you are going to have to decide on what to do with all the things that you are not going to keep.

Here are some great tips to help you with your downsizing process.

Short-term storage solutions can be a great way to start the process. You can bring everything that is going to be a necessity to the new place and you can put everything else in a storage unit. Renting the storage unit will allow you to go through your things at your own pace. It will give you the time you need to decide what you love, what you need, and what can go. This can be a perfect way to make progress without having to feel like it needs to be done right away.

One of toughest parts about downsizing is figuring out what to keep and what to get rid of. One of the things that you may want to do is to classify all of your belongings. It is a jumping off point to help you figure out what you need, what you love, and what is just not necessary. It can be a long process that may take some time. Some great questions that you can ask yourself to help the process is:

• Would I buy this if I were to find it in a store right now?

• Do I have more than one of these things in my home already? This can be the case many times with kitchen appliances and beauty care products.

• Is this something that I feel I just can’t allow myself to live without?

• Is this something that I am keeping just because I feel like I have to? You would ask yourself this in the case of things that were given to you as a gift or something that you got for a really good price.

Moving can be an exciting time in anyone’s life. When you have made the decision to downsize, it is for a good reason and because you are ready to embark on this stage of your life. It will take time to complete this process and you are going to want to give yourself plenty of it. You are going to go back and forth on some things and you are going to be definitive on others. This is the type of process that should not be rushed.

Instagram Basics for Spinal Surgeons

Surgeons are some of the most respected members of society. What most people don’t know is that this profession isn’t as easy as it looks. It involves long working hours and decisions that at times don’t give the results that you are looking for. At times, it is hard to get patients to grow your practice.

However, what most spine surgeons don’t know is that they can make headway if they decide to use Instagram.

With over 800 million users each month sharing 70 million pictures each day, Instagram has become a platform that you can use to get an audience for your medical practice. With Instagram being the number one platform in terms of engagement, you can get an opinion regarding your practice easily.

So, how can you integrate this app into your medical practice without losing momentum?

Determine if the App is Right for You

The Instagram app has worked for different areas of medicine, and it might work for you as well. If you are too busy, you need to know that there are some tools to help you handle the common tasks on Instagram without the need for you to be online each time. These tools are aptly named bots, and you can check out the best ones on Free Your Spine.

If you wish to build a direct awareness and be in contact with your audience, as well as create patient awareness, then this app is right for you.

Know What Instagram is All About

You need to understand what Instagram offers you as a physician. You need to find out how it works and what benefits you stand to gain from this app. You also need to understand the tasks you need to perform to make your account work for you.

The first step is to come up with a perfect profile picture. The profile picture needs to reflect the practice that you run. For instance, have a picture of the logo of your practice, or the tools that you need.

You also need to understand the kind of content you can share on the app. Instagram gives you several types of content to use including images, video and more. Take time to find out what works for your practice. Take time to understand the need for hashtags and which ones can work for your practice.

Before you go ahead and start posting the images, you need to understand that many users don’t have the guts to look at some graphic images which you find normal to you.

Know How Well to Communicate Your Message

As a spinal surgeon, you need to find a way to reflect the things that are most important to your practice. You will have to post before and after pictures of previous surgical procedures, behind the scenes images of your day-to-day life and other facts.

Instagram is an app that is meant to draw attention to various aspects of your surgical practice and put a face to your practice.

As a spinal surgeon, you wish to talk about back pain, athletes, sports events, dancers, drivers and so on. You want to talk about the various aspects that lead to back problems and tell the audience what solutions you have for them.

Learn From Experts

Follow other medical professions to get an idea of what is happening in their niches. You can get a few ideas from them so that you grow your Instagram account the right way.

The Lowdown

It takes more than just posting images on your Instagram account as a surgeon to get the followers you need. Make sure you post images that are relevant to your audience and learn some more from experts.

Do More Likes Make You More Popular on Instagram?

Instagram has come a long way, and as a business, you have come a long way too to get where you are. Time has come when you need to perform tasks that make your business grow, without having to put in a lot of efforts or a lot of cash.

It takes time to reach where you wish to be. It takes time to get the kind of customers that you have. It also takes a lot of time to build the reputation that you have. But it takes a lot of effort to maintain all these.

Many brands fail because they start off on a high and then slowly fade away into the horizon because they don’t know how to maintain their businesses once they get them off the ground.

One of the issues that face such brands is that they don’t embrace change. While some take to social media to market their products, they fail to understand what the customer wants, therefore failing to deliver. Today we look at the psychology of buying likes to increase popularity, and why you need to be a part of it.

Why Likes Beget More Likes

Customers are attracted to where there is more because they know that there is strength in numbers. Customers know that if a post has more likes, then it is most likely to be useful to them. This is why you attract more customers when you have a lot of likes on a post. It is also just natural that the more likes you have, the more authority you command in your niche.

However, it is not easy to get as many likes as you need when you do it manually. Social media is funny – you might think that you have come up with the best post in the world only to realize that you have the least likes ever.

You might have the right content, but you might be targeting the wrong audience. Or you might have an audience but lack what to tell them. This is why you need to know more about the audience before you post anything.

Use Insights

One of the best ways to get closer to your audience is to use insights. These insights are possible when you have a business account. With these tools, you can know what your audience expects from you so that you can deliver the best experience for them.

Once you have a chance to understand what the users need, you can craft the ideal posts for them to read, day in and day out. You will know which posts get the maximum attention from your audience and focus more on them.

Why Buy Instagram Likes?

This is a great way to get the number of likes you want for your account without putting in the hours. Do you know that the audience judges your capability to provide what they want just by looking at the number of likes you get each time? They will decide to follow or unfollow you depending on this number. The more the likes, the higher the probability that you have something to offer.

This mentality is also rife among brands. With more likes, you end up becoming a threat to your competitors, and most of them will try to have more likes on their posts to stamp their authority in the niche.

One of the ways to get the likes you need is to buy them from genuine providers. One such provider is Like Social, who offers different packages to suit your needs. Check them out on https://www.likesocial.co/.

In Closing

It takes time and tact to get the number of likes to make your post stand out. With a little insight, you can achieve this easily.

5 Ways to Increase the Value of Your Home

People work their whole lives in order to create a great life for themselves and their family. They dedicate a lot of time, and a large money investment, in order to gain a great education so that they can have a great career. One of the things that people work the hardest for is to buy their first home. It is a large investment and it is one of the most important times in their life. Regardless of the commitment, there is going to come a time when they are ready to sell and move on to bigger and better.

For many people, before they list their home, there are certain things that they may want to do in order to increase the value of their home, and thus, the profit they will make on that sale. Here are 5 things that many homeowners do so that they can increase the value of their home.

One of the rooms that can be a big deal in their decision on whether to make an offer on a house or not is the master bathroom. It is one of the rooms that when it is done well, it can increase the overall value of a home. Many homeowners spend a good amount of time and money trying to remodel a bathroom as best they can. They will utilize lots of sources to find the best inspiration like design magazines, Pinterest, or websites like Home Spa Select. These sources will give them great ideas on how to create a wonderful master bathroom that will appeal to a wide range of buyers.

Another room that will be very important is the kitchen. It is a room where the family will gather for daily meals and wonderful holiday get togethers. Many people refer to the kitchen as the heart of the home and the place where everything starts. Prospective buyers are going to look for great countertops, beautiful floors, the best appliances, and plenty of storage for everything they need. A well-done kitchen is going to do a lot for the value of the home and the overall appeal of the home.

They are also going to want to see a home with great curb appeal. Everyone wants to live in a home that is beautiful and that they can be proud of. It is beneficial to the homeowner to spend some time on the outside of the home. A great coat of paint, paved driveway, and some, great landscaping and greenery are all ways to improve the curb appeal. Great curb appeal is the way that a home makes a great first impression on people who are coming to view the home.

Another wonderful benefit is finished basements and attics. In many homes, these are spaces that are underutilized and can be wasted space. When these are finished and made into useable spaces, they add square footage to the home, which will automatically add money on to the selling price. They go from dark and unusable, to spaces that hold playrooms, extra bedrooms, and bathrooms.

Then there are a ton of extras that a homeowner can add to the property that can add a lot of value to the home. There are lot of ways to create a space that people will love and will set it apart from other homes. Things like pools, sun rooms, solar panels, and a brand-new roof are all great extras that can add serious value to a home.

It is a big decision to list a home on the market and it can be a nerve racking time in a homeowner’s life. There is so much that goes into buying the home and there is just as much that goes into selling the home as well. Creating more value in a home is one of those situations where the old saying of “it costs money to make money” definitely applies. The best thing that a homeowner can do is to not rush into the situation. There is a lot of money that is riding on making the right choices before a home is finally listed for sale.

Building Your First 20,000 Followers Part 1

Do you wish to build a brand that represents, you? You need to have the backup of loyal followers that take your engagement to another level at all times.

Before this you must have an account, you probably have tried posting a few images on the platform with the aim of getting followers and boosting your engagement levels, but it isn’t as easy as it sounds. You might have to hustle day and night to reach just the 1000 follower mark, and you might also have to burn the midnight oil to make your brand stand out. Well, that is if you decide to do it manually.

The good thing is that all your efforts are always worth the risk. Instagram presents you with the opportunity to extend your reach and find new markets

Like all the other social networks, Instagram is always changing and becoming better. Some of the strategies that you used a year ago might not be so appealing and fruitful this year.

Have you ever wondered why some accounts on Instagram attract hundreds of thousands of followers, while most of the other account struggle to break into the first 1000?

We wondered too, and we took the liberty of talking to people who are behind the accounts with hundreds of thousands of followers and noted down their recommendations.

In this first series, we look at how these top brands attract the attention of followers quickly, and to retain them for the growth of your brand.

    1. Use Call to Actions

When you open your account on Instagram you do so with a few goals in mind – either you wish to get more followers, or you wish to sell more or any other goal that comes to mind. Either way, you need to incorporate your goals into your Instagram marketing account.

Include the call to actions into your visuals and also in the captions that you use. You can come up with a great way to add the CTA to your engagement. For instance, you can ask the users to double-click on your images to deliver a like to your post. This ultimately drives engagement.

One of the ways to make sure you get more followers on your page is by asking users to tag their friends or loved ones. This can result in more exposure on your page and the people that are tagged usually become your followers.

    1. Research Instagram Hashtags

Many marketers use only the most popular hashtags, but this won’t earn you the following you desire. The whole point is to make sure you build a following that you can engage with on a personal level.

The best way to do this is to look for hashtags that are relevant to your niche. Make sure you go for hashtags that provide a steady growth rate. You can use tools to search for the right hashtags that allow you this luxury.

Before you go ahead and put time into looking for the right hashtags, you need to keep in mind that you are looking for two different hashtag categories to work with:

    1. Hashtags to include in the posts.
    1. Hashtags for you to like.

Look at the types of content that you are putting out on the platform and split them into various categories. Build these lists for each category you come up with.

Popular hashtags aren’t always obvious, but you can use automated tools to find what you need. Check out Managed.social to find out what these tools can do for you.

In Conclusion

We have just covered the first part in this series; please proceed to the second part of the series to understand more.